Invicta

Invicta Watches: Big, Bold, and Built to Last at ImportCo

Invicta launched in 1837 in Switzerland with one rule: make high-quality watches that normal people can buy. After the quartz crash in the ’70s, the brand came back strong in the ’90s under new owners. Now based in Florida, Invicta pumps out chunky designs with real Swiss and Japanese movements—no cutting corners on the guts.

At ImportCo, we stock Invicta for South Africans who like their watches loud and tough. The Pro Diver is a fan favorite: 40mm or 47mm cases, automatic or quartz, 200m water resistance, and a coin-edge bezel that nods to Rolex but costs a fraction. Perfect for a dip in Durban or a braai in Pretoria. Want more flash? The Reserve line packs Swiss ETA movements, skeleton dials, and flame-fusion crystals that take a beating.

For everyday heroes, the Specialty has clean looks, date windows, and leather or steel bands—great for Joburg commutes. Or go wild with the Venom: 52mm monster case, chronograph, and rubber strap built for gym sessions or Karoo adventures. Prices start under R1,500, so quality doesn’t hurt the pocket.

Every Invicta we sell is 100% real and insured delivery across SA. Need size help or strap ideas? We’ve got you. Lay-by too. Invicta is unapologetic—big style, real function. Grab one at ImportCo and own the room.